特色：
Thisbookisanintegrativeaccountofthenatureandcausesofcompetitiveadvan-tagebasedonsolidscholarlyresearchinmainstreamStrategicManagementandrelat-edacademicfields,illustratedwithextensivecontemporarybusinessexamples.Itisintendedtoassistgeneralmanagersintheirstrategizingforsustainablecompetiti-veadvantageandpersistentsuperiorperformance.ThisbookcanalsobeusedasanMBAorEMBAtextinStrategicManagementandassourcematerialsforexecutivetrainingprogramsansconsultingpractice.