外贸英语函电

作者
林继玲 莫馥宁
丛书名
全国高等职业教育示范专业规划教材
出版社
机械工业出版社*
ISBN
9787111448792
简要
简介
内容简介书籍英语词典 外贸英语函电是商务英语专业、国际贸易专业的核心课程,基于我国外贸行业对人才的要求及该课程的培养目标,本教材的编写着力突出“工学结合”的理念,内容涵盖外贸理论、外贸业务实操技能、商务函电写作技巧等三大模块,重点培养学生外贸流程中应用英文信函与外商磋商、谈判的能力。
目录
外贸英语函电
preface 前言
chapter 1 language style and layout of a business letter
chapter 2 establishment of business relations and credit status enquiries
chapter 3 sales promotion
chapter 4 business negotiation
chapter 5 order and business contract
chapter 6 terms of payment
chapter 7 letter of credit
chapter 8 packing, marking and shipment
chapter 9 insurance
chapter 10 claim and settlement
chapter 11 agency
appendix
common terms in international trade
appendix
common abbreviations in international trade
appendix
resource interlinks
keys to practice and training
references


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