作者 | 暂无 |
出版社 | Prentice Hall |
出版时间 | 2002-01-01 |
特色:
·The 10 Principles of Finance-The fundamental principles that drive the practice of corporate finance. ·NEW-Harley-Davidson is introduced as a focus company with Chapter introductions, and "Road Rules- A Focus on Harley-Davidson" boxed features. ·NEW-Chapter 13, "Managing for Shareholder Value" -This chapter addresses issues of measurement and rewards designed to create shareholder value, including EVA?. Examples of international finance have been integrated throughout the text.
With its exciting introduction of the Harley-Davidson focus company theme, this text continues to provide a solid, enduring foundation of the tools of modern theory while at the same time developing the logic behind their use. The "10 Principles of Finance" (formerly "Axioms" ) provide the framework, or "the big picture" of finance, which ties the major concepts of the book together. This text constitutes a strong basis on which to build future studies and, for those students who are non-finance majors, a lasting understanding in the fundamentals of finance.本书原名《Financial Management: Principles and Applications, 9th》。